Male gaze refers to the way visual arts are structured around a masculine viewer. The male gaze describes “the tendency in visual culture to depict the world and women from a masculine point of view and in terms of men 's attitudes” (Mulvey). In the advertisement, the man holds the power over the women because of the ring.
The phenomenon of “the Male Gaze” can best be seen by comparing a male view of a women and a female’s view of a women in paintings. In these four images Picasso and Rembrandt put their own wants and needs in the paintings, whereas Wiley and Anguissola focus more on how a women would like to be viewed with equality and pride.
The Male Gaze theory was an original concept developed by feminist film critic Laura Mulvey in her 1975 essay titled Visual Pleasure and Narrative Cinema. In film, the male gaze depicts the world and women from the perspective of a heterosexual man, this in turn presents women as objects constructed for the pleasure of the male viewer.
Still, Mulvey's idea about the male gaze has some validity to it, which we find in Hitchcock's films. In her essay, Mulvey focuses largely on Hithcock's Rear Window, and understandably so. Rear Window is so involved with the idea of the gaze, that it is essentially a film about the gaze. Mulvey argues that female main character, Lisa Fremont.
This essay is going to be about the female gaze, and how females are in the media industry. What is a Female Gaze? The term female gaze is a term that describes the gaze for the female viewers in films. The female started off when a British feminist film theorist named Laura Mulvey started discussing the voyeurism of the male gaze, in her article.
A Web Essay on the Male Gaze, Fashion Advertising, and the Pose. by Thomas Streeter, Nicole Hintlian, Samantha Chipetz, and Susanna Callender. Make your browser as big as possible, and then. click here to begin. Note: this site works with IE or Firefox, but needs version 1.3 or later of Apple's Safari browser.